{"id":2436,"date":"2017-10-03T08:21:27","date_gmt":"2017-10-03T08:21:27","guid":{"rendered":"http:\/\/amurriobidean.eus\/?p=2436\/"},"modified":"2017-10-03T12:10:44","modified_gmt":"2017-10-03T12:10:44","slug":"marketing-on-line-comunicacion-sector-turistico","status":"publish","type":"post","link":"https:\/\/amurriobidean.org\/es\/marketing-on-line-comunicacion-sector-turistico\/","title":{"rendered":"MARKETING ON-LINE Y COMUNICACI\u00d3N PARA EL SECTOR TUR\u00cdSTICO"},"content":{"rendered":"<p><strong>CONTENIDO<\/strong><\/p>\n<p>1.La\u00a0marca,\u00a0una\u00a0buena\u00a0estrategia\u00a0y\u00a0unos\u00a0objetivos\u00a0claros\u00a0Elaboraci\u00f3n\u00a0del\u00a0brand\u00a0plan:\u00a0An\u00e1lisis,\u00a0La\u00a0Marca,\u00a0Estrategia,\u00a0Objetivos.<br \/>\n2.\u00a0An\u00e1lisis\u00a0digital<br \/>\nPasos\u00a0y\u00a0herramientas.<br \/>\n3.\u00a0P\u00fablico\u00a0objetivo<br \/>\nC\u00f3mo\u00a0definir\u00a0nuestro(S)\u00a0buyer\u00a0persona<br \/>\n4.\u00a0Visibilidad<br \/>\nC\u00f3mo\u00a0aumentar\u00a0la\u00a0visibilidad\u00a0de\u00a0tu\u00a0negocio.\u00a0Plataformas\u00a0donde\u00a0estar.\u00a0SEO\/SEM.\u00a0RRSS<br \/>\n5.Inbound\u00a0Marketing<br \/>\nLa\u00a0nueva\u00a0tendencia\u00a0para\u00a0captar\u00a0clientes<br \/>\n6.\u00a0Campa\u00f1as\u00a0de\u00a0Adworsds,\u00a0Facebook\u00a0Ads,\u00a0Instagram\u00a0Ads<br \/>\nC\u00f3mo\u00a0hacerlos\u00a0t\u00fa\u00a0mismo.<br \/>\n7.\u00a0Email\u00a0Marketing\u00a0y\u00a0automatizaci\u00f3n<br \/>\nEmpieza\u00a0a\u00a0construir\u00a0tu\u00a0base\u00a0de\u00a0datos,\u00a0Saca\u00a0provecho\u00a0de\u00a0tu\u00a0base\u00a0de\u00a0datos<br \/>\n8.\u00a0Medici\u00f3n<br \/>\nHerramientas\u00a0de\u00a0medici\u00f3n,\u00a0M\u00e9trica,\u00a0Google\u00a0analytics<\/p>\n<p><strong>HORARIO:<\/strong>\u00a0&#8211;\u00a0Lunes\u00a0y\u00a0mi\u00e9rcoles<br \/>\n&#8211;\u00a0De\u00a017.30\u00a0a\u00a020.30horas<\/p>\n<p><strong>LUGAR<\/strong>:\u00a0ReforAmurrio\u00a0Enpresaldea<\/p>\n<p><strong>PRIORIDAD:<\/strong><br \/>\nPropietarios\/as,\u00a0gerentes,\u00a0responsables\u00a0de\u00a0marketing\u00a0de\u00a0alojamientos\u00a0y\u00a0otros\u00a0servicios\u00a0tur\u00edsticos.<\/p>\n<p>I<strong>MPARTE<\/strong>:\u00a0\u00a0INBOST<\/p>\n<p><strong>COSTE:\u00a0\u00a0GRATUITO.\u00a0\u00a0<\/strong><br \/>\nFinanciado\u00a0por\u00a0Diputaci\u00f3n\u00a0Foral\u00a0de\u00a0\u00c1lava.<\/p>\n<p><strong>INFORMACI\u00d3N\u00a0E\u00a0INSCRIPCIONES:\u00a0<\/strong><br \/>\nAmurrio\u00a0Bidean.\u00a0\u00a0Tlf:\u00a0945891721<br \/>\nempresa@amurriobidean.org<\/p>\n<p><a href=\"http:\/\/amurriobidean.eus\/wp-content\/uploads\/2017\/10\/Mkting-sector-turistico.pdf\">Mkting sector turistico<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El objetivo de este curso es dominar las herramientas 2.0 para mejorar la presencia de la empresa en Internet<\/p>\n","protected":false},"author":2,"featured_media":2437,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[],"class_list":["post-2436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cursos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MARKETING ON-LINE Y COMUNICACI\u00d3N PARA EL SECTOR TUR\u00cdSTICO - Amurrio Bidean. Garapen Agentzia - Agencia de desarrollo.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amurriobidean.org\/es\/marketing-on-line-comunicacion-sector-turistico\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MARKETING ON-LINE Y COMUNICACI\u00d3N PARA EL SECTOR TUR\u00cdSTICO - Amurrio Bidean. Garapen Agentzia - Agencia de desarrollo.\" \/>\n<meta property=\"og:description\" content=\"El objetivo de este curso es dominar las herramientas 2.0 para mejorar la presencia de la empresa en Internet\" \/>\n<meta property=\"og:url\" content=\"https:\/\/amurriobidean.org\/es\/marketing-on-line-comunicacion-sector-turistico\/\" \/>\n<meta property=\"og:site_name\" content=\"Amurrio Bidean. 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